In a successful collaboration between Gielissen Interiors | Exhibitions | Events, Mansveld Expotech, and WT interactive, we created an interactive and immersive storytelling experience for the Elval booth at the ALUMINIUM - World Trade Fair and Conference, held at Messe Düsseldorf. WT interactive was responsible for the interactive storytelling concept, software, and content development for six 55” transparent OLED touchscreens and dynamic hanging LED banners, which effectively conveyed the ELVAL story.
The presentation focused on showcasing Elval as the only Greek producer and a global leader in flat-rolled aluminium products. Through this immersive experience, visitors were introduced to Elval’s commitment to world-class quality, significant investments in cutting-edge production technology, advanced research and development facilities, and a strong dedication to environmental sustainability. By blending innovative technology and compelling storytelling, we ensured that the Elval booth was not just a space to display products, but an engaging environment that brought their brand story to life for a global audience.
Aggeliki Aggelou - Elval
