WT
Execution

Jacobs Douwe Egberts

Coffee corner experience that results in an easy and impactful self-service system for customers to get access to relevant information at any moment required.

Execution

Execution

Interactive screen display to place products in the spotlight. When the customer is walking by, the screen will be automatically activated and it will ask the customer to pick up one of the coffee products. The system recognises what product is picked up and gives relevant information regarding that specific product.

Results

Increase attention to the brand story

Increase of direct sales

Great partnership with brand and retailer