WT
Execution

Moët & Chandon

Presenting the story of Moët & Chandon on several events to catalyse brand value and let people experience the true nature of champagne on events.

Execution

Execution

A WhiteTable that tells the whole story of champagne, from heritage to the production process. WhiteTable recognizes the bottles that are placed on the table and visualizes the story that fits that specific bottle.

Results

45K visitors during several events

Increase of preceived brand value

International roll-out

We really appreciate Champagne more